Print Advertising
For more information contact:
Rob Lofland, Director of Business Development
Dover International Speedway
1131 N. DuPont Hwy.
P.O. Box 843
Dover, DE 19903
Phone: (302) 883-6552
Fax (302) 734-3124
Email: corpmktg@doverspeedway.com
Print ad opportunities
The Monster Mile Memo - This tabloid sized newsletter
is published three times per year (March, July, & November)
and reaches 75,000 of Dover's NASCAR ticket buyers each issue
(225,000 per year).
Dover's Souvenir Program - This high quality 8 ½
x 11 inch event program is published for each of our two race
weekends. With a circulation of 25,000 per event, this publication
has reached a collector's status among NASCAR fans.

The Dover Fan Guide is published prior to our June
and September events, and has a circulation of 35,000 per
issue. It is sent to Season Ticket holders, Corporate Hospitality
Clients, and all fans that purchase tickets through our ticket
office. The Fan Guide includes facts and information on: Hotels
and lodging, camping and RV sites, tickets, race and qualifying
times, a facility map, directions to the track, and other
facts that make it a good idea for the fans bring this publication
along with them on race weekend.
Starting Line-Up - Advertising promotions on our Friday,
Saturday, or Sunday Starting Line-Up reaches fans directly.
This four-color, high gloss piece is distributed throughout
the Speedway to: Skyboxes, Hospitality Villages, and in all
Souvenir Programs.
Program "Pocket Inserts" - The Dover Souvenir
Program is packaged in a heavy vinyl clear-plastic dust jacket.
This protector provides a perfect vehicle to insert coupons,
product sampling, promotional brochures, and direct-to-fan
printed inserts that get noticed. |